1991: Naomi Campbell and the Supermodel Era at Versace
At Gianni Versace’s Fall/Winter 1991 show, Naomi Campbell, Cindy Crawford, Christy Turlington, and Linda Evangelista strutted down the runway together, arm in arm, lip-syncing to George Michael’s Freedom! ‘90. It wasn’t just a fashion show—it was a cultural reset. This moment defined the supermodel era, proving that models weren’t just mannequins for designers, but global icons in their own right.
Why It’s Legendary:
- Marked the rise of the supermodel as a global celebrity.
- Transformed runway shows into entertainment spectacles.
- Became one of the most rewatched and referenced runway moments ever.

1998: Alexander McQueen’s ‘Rain’ Show—A Star Is Born
Alexander McQueen was always about drama, and his 1998 Spring/Summer show gave us rain-soaked magic. A fresh-faced Gisele Bündchen, barely known at the time, walked down the runway in a sheer white dress as water poured down around her. The romantic-meets-edgy moment launched her into superstardom.
Why It’s Legendary:
- One of the most visually striking runway shows of all time.
- Gisele Bündchen’s career-defining moment as a top model.
- McQueen’s ability to turn runways into cinematic experiences.

2010: Chanel’s Iceberg Runway—Fashion Meets Climate Awareness
For Chanel’s Fall/Winter 2010 show, Karl Lagerfeld transformed the Grand Palais into a glacier, with a 265-ton imported iceberg from Sweden sitting center stage. Models walked through melting ice in fur coats, boots, and knitwear, making sustainability and climate change part of the fashion conversation.
Why It’s Legendary:
- One of the most expensive and elaborate fashion sets ever.
- Introduced eco-conscious messaging into high fashion.
- Showed that Chanel wasn’t just about tweed suits—it was about storytelling.
2018: Rihanna’s Savage X Fenty Show—Redefining Beauty Standards
Before Rihanna, lingerie runways were exclusive, unattainable, and predictable. Then came Savage X Fenty, where models of all body types, races, and genders took center stage. Dancers, singers, and performers moved with confidence, making it less about the male gaze and more about female empowerment.
Why It’s Legendary:
- Broke Victoria’s Secret’s outdated standard of what a lingerie show should be.
- Featured real, diverse bodies, proving sexy has no size limit.
- Rihanna closed the show in true queen fashion—enough said.
2021: Balenciaga’s Red Carpet Runway—Blurring Fashion & Pop Culture
Instead of a traditional runway, Balenciaga turned its Fall/Winter 2021 show into an actual red carpet. Celebrities like Kim Kardashian, Cardi B, and Nicole Kidman walked the runway alongside models, blurring the lines between fashion, Hollywood, and spectacle. The result? A meta, high-fashion event that turned heads worldwide.
Why It’s Legendary:
- Merged fashion with pop culture, making headlines beyond the fashion world.
- Showed that celebrity influence in high fashion is stronger than ever.
- Turned the red carpet into the new runway—expect more of this in the future.
Why These Moments Matter
Fashion isn’t just about clothes—it’s about pushing boundaries, making statements, and creating unforgettable moments. Whether it’s Naomi redefining supermodels, Rihanna revolutionizing lingerie shows, or Balenciaga changing how we see the runway, these moments shaped the way we experience fashion today.